Motivated by Emotion
Driven by Knowledge

Melbourne's Digital and Web Specialists

Our Expertise

Strategy, Planning, Project Management & CTO Consulting

Creating a digital strategy around your brand's vision, goals and potential. Planning projects effectively to align the business and your team with this strategy. The project management to see your projects through.

Mobile Apps

Building PoCs, MVPs, HYGCs and other miscellaneous acronyms we can make up... As well as creating native mobile iOS and Android apps for extra touch points with your customers or for completely new experiences. Connected to backend systems to be data driven.

Websites, eCommerce & Web-Apps

Creating effective responsive websites to achieve your goals, be they creating leads, making sales, viewing and managing actions and data, or just bragging rights for having a slick website.

UI & UX Design

Building beautiful work that you and your customers like using, which also gives you results. Why make something look nice if it doesn't work well? What is UX anyway?

Platform Integrations & Extensions

Connecting CRMs, eCommerce, accounting, warehouse and distribution softwares to reduce manual handling, ensuring error-free operation, and let you focus on what you do best: running your business.

Branding & Marketing

Positioning your brand upright in the market, ensuring it oozes the feeling you identify with. Making your customers see you above the crowd, and giving them an emotional connection they won't forget.

What We Do Best?

Combining all of our expertise into every project we work on.
Thank us later.

Case Studies


Multilingual eCommerce Website with Warehouse and Distribution Integrations


Slendier sell low-carb and low-calorie meal solutions, like konjac noodles and black bean spaghetti. Slendier were selling these products via their eCommerce store in Australia, to supermarkets in Australia and throughout Europe, and were growing quickly.

It's quite common to see SMEs outgrow their early stage website/eCommerce solutions (which have served them well previously) as well as requiring general direction in terms of how best to use technology in their business.

We worked with Slendier to clean up and optimise their website, which was built on Wordpress and WooCommerce, and to modify it such that it was ready for translated content. Working with an external translation partner, we've deployed the site in several other languages and been sure to handle geolocation and SEO multi-content issues.

Another issue Slendier was facing was the manual updating of stock and orders between WooCommerce, their warehouse running Carton Cloud and their stock management software Unleashed. We built custom integrations to sync stock and batch numbers from Unleashed to WooCommerce, to sync orders from WooCommerce to Unleashed and Carton Cloud, and finally send their customers tracking details.

Thought Leaders

CTO Consultations, Strategy, IT Management, Training and Web Application Development


Thought Leaders' main venture is running Thought Leaders Business School (TLBS) which is a program designed to teach industry leaders how to successfully run their Practice. At the heart of this program, well, except for Peter Cook and Matt Church, is the private community platform, Thought Leaders Central.

While there are lots of community platforms in the market, there was nothing which suited the TLBS model — they needed more. We worked with Thought Leaders to customise an off-the-shelf community platform, as well as designing and building an integrated dashboard platform. This would enable the community to track their Practice activities and sales, their weekly actions with notifications, receive achievements and much more.

The dashboard enables the administrators to generate reports, view live up-to-date metrics and send broadcast SMSs, and also runs various daily, weekly and monthly jobs to automatically update user data and send notifications and reports.

We continue to work with Thought Leaders as their consulting CTO and have completed projects to consolidate their IT resources.

Thought Leaders

iOS and Android Hybrid App Development, Data Design, API Development and Hosting


AITSL, the Australian Institute for Teaching and School Leadership, is aimed at developing expertise and empowering teachers and school leaders to create better education outcomes for Australian children.

We worked with AITSL through an external agency to develop the My Induction iPhone and Android apps which bring together resources and activities to support teachers' development in the first few years of their careers.

The app was built using Wordpress as a "headless" CMS such that the app content could be updated easily by AITSL without having to rebuild and publish the app each time.

The app featured the ability to access curated resources, use a mood tracker to monitor professional wellbeing, gain advice from highly accomplished teachers, de-stress with "calming" videos in the ‘Take 5’ section, favourite resources and share them to social media.

We built the app using hybrid technologies with Ionic and Angular, allowing minimal investment and easy deployment to multiple platforms and targets. The backend was a custom built API on top of Wordpress which included request caching and admin report generation.


We've worked with and influenced the following brands. Take a look around. Think your logo could fit in well? We'd love to have your brand up here one day!

Accredited First Aid Courses
Thought Leaders
Bastion Collective
La Trobe University
MANGO Communications
Clos Cachet
Mood Mission
Pinnacle Health
Waterside Metal Art Studio
The Other Dimension
Premium Health
GAO Snow
Miss Biscuit
Spark Digital

Contact Us

Interested in starting a project, or just getting some more information? Shoot us a message below. If you'd like to chat about the unpredictability of Melbourne weather, buying expensive lattes or avo on toast as a replacement for property investment, we could do that, too.

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Get in touch

The Commons
36/38 Gipps St
Collingwood VIC 3066

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